Best companies for new graduates survey has been conducted since 2009 and it has been the ranking of Bloomberg Businessweek magazine since then. Each year there are around 250 companies and has an average participation of over 20.000 university students.
Measuring the corporate image and candidates tendency to apply, the survey is carried out online and had the answers under several topics.
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Either you manage it or not; either you measure it or not, you have a corporate image among candidates.
The survey report covers several topics that includes following;
- Corporate values
- Career opportunities
- Personal development
- Visual ID
- Person corporate fit
- Products and services
- Working environment
- Brand personality
- Preferred communication channels